![This Man Reinvented Nike, Seduced Adidas, and Helped Make PDX the Sports Gear Capital of the World | Portland Monthly This Man Reinvented Nike, Seduced Adidas, and Helped Make PDX the Sports Gear Capital of the World | Portland Monthly](https://res.cloudinary.com/sagacity/image/upload/c_crop,h_1802,w_2700,x_0,y_492/c_limit,dpr_2.625,f_auto,fl_lossy,q_80,w_412/pomo_0716_big_man_on_campus_featured_john_ritter_csdmdv.jpg)
This Man Reinvented Nike, Seduced Adidas, and Helped Make PDX the Sports Gear Capital of the World | Portland Monthly
![Hemant Mohapatra on Twitter: "40 years ago, Rob Strasser, @Nike's first marketing head, put out this internal memo called “Principles.” Quite incredible just how little the company has wavered from these since. Hemant Mohapatra on Twitter: "40 years ago, Rob Strasser, @Nike's first marketing head, put out this internal memo called “Principles.” Quite incredible just how little the company has wavered from these since.](https://pbs.twimg.com/media/FlJlYivaMAMeOg5.jpg)
Hemant Mohapatra on Twitter: "40 years ago, Rob Strasser, @Nike's first marketing head, put out this internal memo called “Principles.” Quite incredible just how little the company has wavered from these since.
brendandunne on Twitter: "Strasser was Nike's marketing director in the '80s—intense guy. His nickname was Rolling Thunder, but Moore called him Robby. When he died of a heart attack in 1993, Moore
![Nike founder Phil Knight reveals how 'unhealthy contempt' for Adidas inspired him | Daily Mail Online Nike founder Phil Knight reveals how 'unhealthy contempt' for Adidas inspired him | Daily Mail Online](https://i.dailymail.co.uk/i/pix/2016/04/27/19/3397F49800000578-3561662-image-a-60_1461781977429.jpg)
Nike founder Phil Knight reveals how 'unhealthy contempt' for Adidas inspired him | Daily Mail Online
![Nike founder Phil Knight reveals how 'unhealthy contempt' for Adidas inspired him | Daily Mail Online Nike founder Phil Knight reveals how 'unhealthy contempt' for Adidas inspired him | Daily Mail Online](https://i.dailymail.co.uk/i/pix/2016/04/27/19/339846BF00000578-0-image-a-63_1461783340331.jpg)