Criticism of Nike over Kaepernick ad prompts some to buy its gear
Michael Avenatti Is Accused in Nike Extortion Attempt - The New York Times
Negative Publicity Over Nike Black and Tans Ads: Marketing Mishap or Intentional Buzz Generation? | GrowMap
Nike stock price reaches all-time high after Colin Kaepernick ad - CBS News
NIKE's Unusual Business Strategy to to Market itself & make Billions? (Business STRATEGY Case Study) - YouTube
Nike
Nike Sustains Swift Reputation Hit Following Kaepernick Ad
4 Branding Lessons From Nike's Colin Kaepernick Ad
When bad publicity fuels brand image
Nike Nearly Dropped Colin Kaepernick Before Embracing Him - The New York Times
Nike's diversity advert causing a backlash in Japan - BBC News
Nike took a hit after releasing the Colin Kaepernick ad. In the Trump era, that might be part of the plan | CBC News
Just Do It: How Nike Does Public Relations | by Jill Kent aka PR Superstar | Medium
Nike - Advertising or Free Speech
Here's Why Nike Marketing Strategy and Campaigns Work - Unlimited Graphic Design Service
How Nike Solved Its Sweatshop Problem
Why Nike was right to feature Colin Kaepernick in its controversial new ad | Reuters Events | Sustainable Business
Nike Does It: Embracing Controversy And Deepening Customer Relationships
Worst PR Disasters of 2019 - Contentworks
Nike's Colin Kaepernick 'Just Do It' campaign is controversial, but on brand: Experts - ABC News
Nike and CSR
DOC) What were Nike's mistakes in handling the negative publicity | Virginia Dumbrava - Academia.edu
Darren Rovell on Twitter: "How much in publicity value has Nike garnered since Colin Kaepernick first released this ad on Monday afternoon? Here's the math from @ApexMGAnalytics. https://t.co/DkoVRZmjhp" / Twitter
